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Specific Tools and Techniques for Market Research in Rural Markets (2000) |
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Role of Rural Youth in the Buying Process (2000) |
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Impact of Spurious Products on Rural Markets (2001) |
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Feasibility Study on Mobile Traders as a New Distribution Channel (2001) |
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Rural Women: Are They Really Buying? (2002) |
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Use of Folk Media for Effective Communication and Advertising (2002) |
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An Impressionistic Study on role of Consumer Finance in Rural India (2003) |
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Study on Potential Channels for Promotion of Consumer Durables in Rural India (2003) |
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Study on rural distribution models for FMCG (2004) |
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Reference Document on Livelihoods (available in English, Telugu, Hindi and Oriya) |
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Micro Finance to Micro Enterprises – A business development services intervention by MART – A case of learning |
| Send your request for the soft copy |