Pradeep, over many years, has demonstrated his commitment and dedication to understanding rural marketing especially through his research and consultancy company, MART. He is one of the very rare individuals who blends theory and practice.
Prof Jagdish N. Sheth,
Kellstadt Professor of Marketing,
Emory University, USA
- The MART MAS is a planning tool for prioritizing small towns & rural markets, a need felt by managers, researchers, academics and other professionals, for planning distribution, communication or simply new market identification.
Read more... - Growth of Small Towns; MART has explored into the small towns to understand its potential, how it can play a role in achieving inclusive growth
Read more... - MART conducted two Roundtables, one on Building Trainers Skill and other on Delivery of Innovative Rural Health Delivery.
